Privacy Policy
Last updated: 2 November 2026
Inside Framelines ("we", "us", "our") is a photography education and content business operated by Thomas Whitaker, trading as Inside Framelines Media (ABN 94 405 375 838), in Camden, New South Wales, Australia. This policy explains what personal information we collect through insideframelines.com and our newsletter, how we use it, and the choices you have.
We aim to handle personal information in line with the Australian Privacy Principles in the Privacy Act 1988 (Cth) and, where it applies to you, the EU and UK General Data Protection Regulation (GDPR).
Information we collect
Information you give us
Newsletter sign-ups: your email address and, if you provide it, your first name.
Contact forms and emails: your name, email address and anything you choose to include in your message.
Comments and replies: anything you post publicly on our blog or send in reply to our emails.
Information collected automatically
When you visit our website we and our service providers collect technical information such as your IP address, browser and device type, approximate location (city or country level), referring website, the pages you view and how long you spend on them. This is collected through cookies and similar technologies (see Cookies and analytics below).
We do not knowingly collect sensitive information (such as health, religious or political information) and ask that you do not send it to us.
How we use your information
We use personal information to:
send you our newsletter and editorial emails you have signed up for
respond to your enquiries
understand how our website and content are used so we can improve them
keep our website secure and prevent fraud or misuse
meet our legal, tax and accounting obligations
We will not use your information for an unrelated purpose without your consent, unless the law allows or requires it.
Email newsletter
If you subscribe to our newsletter we will send you emails about photography, new content and occasionally our own products. Every email includes an unsubscribe link, and you can opt out at any time. We comply with the Spam Act 2003 (Cth).
Our mailing list is managed by MailerLite, which stores subscriber data on our behalf. We may see whether you open or click links in our emails so we can understand which content is useful.
Cookies and analytics
Cookies are small files stored on your device. We use:
Essential cookies set by our website platform, Squarespace, so the site works properly and stays secure.
Analytics cookies from Google Analytics 4, which tell us in aggregate how visitors find and use our site. Google may process this data on its own servers. You can opt out using the Google Analytics opt-out browser add-on or by blocking cookies in your browser.
Embedded content such as YouTube videos. These services may set their own cookies when you play embedded content.
You can control or delete cookies through your browser settings. Blocking some cookies may affect how the site works. When you first visit, our cookie banner lets you accept or decline non-essential cookies. To change your choice later, clear cookies for our site in your browser and the banner will appear again.
Who we share information with
We do not sell, rent or trade your personal information.
We share it only with service providers who help us run the business, and only as needed for them to do so. These currently include:
Squarespace (website hosting, forms, cookie banner)
MailerLite (email newsletter)
Google (website analytics)
We may also disclose information if required by law, or to protect our rights, property or safety or that of others.
Overseas disclosure
Some of our service providers store or process data outside Australia, including in the United States and the European Union. When we use these providers we take reasonable steps to ensure they protect your information to a standard consistent with Australian privacy law.
Storage and security
We take reasonable steps to protect personal information from misuse, loss and unauthorised access, including using reputable providers, secure connections (HTTPS), strong passwords and two-factor authentication on our accounts. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.
How long we keep information
Newsletter subscriber details: until you unsubscribe, after which we may keep your email address on a suppression list so we do not email you again.
Enquiries: for as long as needed to deal with your enquiry and any follow-up.
Analytics data: kept in Google Analytics for up to 14 months, after which detailed records are deleted automatically.
When we no longer need information we delete it or de-identify it.
Your rights and choices
You can ask us to:
give you access to the personal information we hold about you
correct information that is inaccurate or out of date
delete your information, where we are not required to keep it
stop sending you marketing emails (or simply use the unsubscribe link)
If you are in the EU or UK, you also have the right to object to or restrict certain processing, to data portability, to withdraw consent at any time, and to complain to your local data protection authority. We rely on these legal bases: your consent (newsletter, non-essential cookies) and our legitimate interests (running and improving our website, responding to enquiries).
To make a request, contact us using the details below. We will respond within 30 days and may need to verify your identity first. There is no charge for making a request.
Children
Our website and products are not directed at children under 16, and we do not knowingly collect personal information from them. If you believe a child has given us their information, please contact us and we will delete it.
Automated decision-making
We do not use computer programs to make decisions about you that significantly affect your rights or interests.
Complaints
If you have a concern about how we have handled your personal information, please contact us first and we will try to resolve it within 30 days. If you are not satisfied with our response, you can contact the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au or on 1300 363 992. If you are in the EU or UK, you can contact your local data protection authority.
Changes to this policy
We may update this policy from time to time. The latest version will always be on this page with the date it was last updated. If we make significant changes we will let newsletter subscribers know by email.
Contact us
Inside Framelines Media
Email: privacy@insideframelines.com
Camden, NSW, Australia